It has always been the missionary tradition to jump from one nefarious claim to another in trying to ascertain the nature of “Allah”. We have previously shown some of the more common theories that they propagate, ranging from Allah(T) being the “moon god” to al-Raḥmān being a term for “pomegranate”. A recent missionary allegation has also been hurled against a beatific salutation of the Prophet Muhammad ﷺ. Now a new postulation has been advanced, namely that “Allah” is synonymous with the pagan god Hubal of pre-Islamic Makkah.
Before addressing this claim, it is useful to outline how idolatry functioned in pre-Islamic Arabia :
Every tribe had a different idol which it worshiped. Generally, objects of worship belonged to three genres : metal and wooden statues, stone statues, and shapeless masses of stone which one tribe or another consecrated because its origin was thought to be heavenly, whereas in reality it was only a piece of volcanic or meteoric rock.1
Thus, it is acknowledged that each Arab tribe possessed its own principal cult image. With regard to Hubal, it is commonly reported that :
Hubal was the greatest member of the Arab pantheon and resided in Makkah, inside the Ka’bah. Pilgrims came to its shrine from all corners.2
In polytheistic settings, terms such as “chief” or “greatest” often denote cultic or shrine prominence rather than metaphysical supremacy, and therefore cannot establish identity between a ritual idol and a transcendent creator-deity. However, Hubal’s prominence does not resolve the question of his identity. To evaluate the missionary claim that Hubal was Allah, we must examine Hubal’s origin and cultic role.
The Nature and Origin of Hubal
Traditional historical sources associate Hubal with an external origin, rather than as an indigenous Arabian high deity. Martin Lings notes :
So ‘Abd al-Muttalib continued to dig without any actual move being made to stop him ; and some of the people were already leaving the sanctuary when suddenly he struck the well’s stone covering and uttered a cry of thanksgiving to God. The crowd reassembled and increased ; and when he began to dig out the treasure which Jurhum had buried there, everyone claimed the right to share in it. ‘Abd al-Muttalib agreed that lots should be cast for each object, as to whether it should be kept in the sanctuary or go to him personally or be divided amongst the tribe. This had become the recognised way of deciding an issue of doubt, and it was done by means of divining arrows inside the Ka’bah, in front of the Moabite idol Hubal…3
This supports the longstanding tradition that Hubal was imported from the Levantine or Mesopotamian cultural sphere, rather than being identical with the supreme deity recognized by the Arabs.
Philip K. Hitti further observes :
Hubal (from Aram. for vapour, spirit), evidently the chief deity of al-Ka’bah, was represented in human form. Beside him stood ritual arrows used for divination by the soothsayer (kahin, from Aramaic) who drew lots by means of them. The tradition in ibn-Hisham, which makes ‘Amr ibn-Luhayy the importer of this idol from Moab or Mesopotamia, may have a kernel of truth in so far as it retains a memory of the Aramaic origin of the deity. At the conquest of Makkah by Muhammad, Hubal shared the lot of the other idols and was destroyed.4
References to Hubal in early sīrah and historical literature describe cultic consultation and divination practice, not theological identification with Allah, nor recognition of Hubal as a creator-deity. Ritual invocation does not constitute naming identity. Modern scholarship reinforces this historical memory of Hubal as a ritual statue associated with divination, rather than a supreme creator-god. John F. Healey notes that Hubal’s foreign importation helps explain why he was never integrated into the divine family concept surrounding Allah, who remained aniconic even in pre-Islamic Mecca :
“There was a traditional awareness of Hubal having been imported from Syria, Transjordan or Mesopotamia, which partly explains why Hubal is not integrated into the divine family of Allah (an aniconic deity even in pre-Islamic Mecca).”5
This distinction is decisive : Hubal functioned as a cult statue tied to divination, while Allah existed in Arab consciousness as a transcendent, non-iconic high deity.
Thus, the assertion that Hubal and Allah were one and the same lacks historical, theological, and conceptual foundation.
The Fallacy of Equating Hubal With Allah
The missionary argument rests on a flawed syllogism :
- Hubal was a prominent idol at the Kaʿbah
- Allah was acknowledged as a high God among the Quraysh
- Therefore Hubal = Allah
This inference collapses under scrutiny. Cultic prominence does not establish theological identity, nor does ritual centrality imply metaphysical supremacy. A sanctuary may contain a widely consulted idol while the broader religious worldview retains a separate, transcendent high-God who is not embodied in any material form.
Pre-Islamic Arabian religion operated on distinct conceptual layers. Idols functioned as ritual intermediaries — objects of petition, divination, and tribal symbolism — while Allah was invoked as creator, sustainer, oath-witness, and supreme arbiter, particularly in moments of existential peril. The Qur’an preserves this historical reality by repeatedly noting that the pagan Arabs acknowledged Allah as Creator, even while wrongly associating other beings with Him.6
Most decisively, no primary source identifies Hubal as Allah. No inscription, pre-Islamic poem, oath-formula, genealogical tradition, cultic invocation, or early historical testimony records the Meccans calling Hubal “Allah.” Hubal consistently appears in the sources as a cult statue tied to divination practices, whereas Allah appears as an aniconic, transcendent deity, invoked without physical representation. Even if a divine title could theoretically be used in multiple contexts, historical identity requires attested usage rather than speculative linguistic possibility. The absence of evidence is therefore decisive, not incidental.
The missionary thesis therefore rests not on evidence, but on category confusion — conflating :
- ritual prominence with divine supremacy
- cultic function with metaphysical identity
- idol veneration with theological monotheism
Without explicit historical proof that Hubal was ever called Allah, the proposed identity remains speculative and logically indefensible. The burden of proof lies on those asserting equivalence, and that burden remains unmet.
It has been alleged that this position leaves Muslims “trapped” between conceding that Allah is merely a generic label for any deity or contradicting themselves regarding whether Jews, Christians, and pagans worship the same God. This charge rests on a false dilemma. Recognizing that different communities may intend the one true Creator while holding distorted or incomplete conceptions of Him does not imply that Allah is a generic name applicable to idols, nor that distinct false gods are thereby identical with Him. Misconception about God does not create a new deity, and semantic flexibility does not substitute for historical evidence. The present argument concerns historical identity — and no evidence exists that Hubal was ever called or understood to be Allah.
Quraysh and Their Recognition of Allah
Despite their deviation into idolatry, it is historically attested that the Quraysh never lost awareness of Allah as a supreme Lord. As one scholar observes, they continued to invoke Allah in times of peril and regarded Him as the ultimate creator.7 Hence it is clear that there is nothing in the missionary diatribe that “seriously damages the Muslim claim regarding Allah in pre-Islamic times being the same God of Abraham” nor does the missionary’s reliance on Psalms or circular reasoning constitute evidence linking Allah with Hubal. What is obviously clear from the evidence we have presented is that it is the worship of Hubal that was later imported into the present beliefs of the Makkans who had earlier already acknowledged the existence of Allah as the Only God.
Modern scholarship confirms this :
“The Meccans already believed in Allah as a creator god before Islam, even though they also venerated lesser deities.”8
This aligns with the Qurʾānic critique of shirk : not denial of Allah’s existence, but the erroneous association of idols alongside Him. If Hubal had truly been Allah, it would be inexplicable why :
- Allah was never represented by an idol
- Hubal remained a distinct cult object
- The Qurʾān polemicized against idols while affirming Allah’s transcendence
Indeed, Islam has identified itself with the other Semitic religions (Judaism and Christianity) and called upon them in these words :
“Say [O Prophet]: ‘O People of the Book ! Let us come together on a fair and noble principle common to both of us, never to worship or serve aught but God, never to associate any other being with Him, and never to take one another as Lords besides God.“9
This reflects the principle of religio naturalis : the innate human recognition of a singular supreme Creator, corrupted by later idol-associations.
As for the missionary’s tangential polemic regarding Ar-Raḥmān, it remains irrelevant to the question of Hubal and is addressed elsewhere.
Conclusion
In light of historical sources, Qur’anic theology, and modern scholarship, the claim that Allah was Hubal is untenable. Hubal appears as a ritual idol of foreign origin, associated with divination, while Allah was recognized — even before Islam — as a transcendent, aniconic supreme deity. The missionary thesis rests not on evidence, but on category confusion, speculative etymology, and unsupported inference. The missionary case relies on layered inference rather than direct historical attestation, substituting conjecture for documentary proof. Possibility is repeatedly treated as evidence — a methodologically indefensible move in historical inquiry.
It is interesting to note that despite the propagation of this ridiculous theory that Allah = Hubal, the missionary still felt it fit to put up the following “disclaimer” in his Addendum section :
Hence, even if the Quranic mention of Baal turns out to be a reference to Hubal, this would only show that Muhammad disassociated Allah from Hubal by turning the former into the true universal God.It is an obvious escape tactic for someone who was never sure about the “position” of Hubal in the worship of pre-Islamic consciousness and wanted to leave the back door open if anything “disastrous” happens to the theory he propagates. Well, the disaster has certainly arrived !
And only Allah knows best — for He alone is worthy of worship.
Last Updated on January 28, 2026 by Bismika Allahuma Team
NotesM.H. Haykal, The Life of Muhammad (transl. Isma’il R. al Faruqi), p. 20 [⤶]Haykal, ibid. [⤶]Martin Lings, Muhammad : His Life Based on the Earliest Sources, p. 11 [⤶]Philip K. Hitti, History of the Arabs, p. 100 [⤶]- John F. Healey, The Religion of the Nabataeans : A Conspectus (Brill, 2001), p. 130[⤶]
- cf. Qur’an 29:61 ; 31:25 ; 39:38[⤶]
Refer to M. Mohar Ali, Sirat al-Nabi and the Orientalists, Vol. 1A, p. 74 for the full discussion. [⤶]- W. Montgomery Watt, Muhammad at Mecca, p. 26[⤶]
- Qur’an, 3:64[⤶]

